Entries by admin

Having fun at the old watering hole, AND build your brand

  I’d like to propose something totally radical to you today: take down the calendar on your shop wall and circle four days next month when you will invite customers to go diving with you. No courses, no pressure, just for fun. Now I can think of a thousand excuses NOT to do it. And […]

Understanding Your Insurance Coverage, Your Options and Conflicts in Coverage

  Carol Christini, M.A., President, Insurance Management Services, Inc. Each year when you purchase insurance, coverage and service is not the only issue to consider.  Differences in policy wordings may impact you and your dive business.  In addition, it is important that you know your training agency will accept the insurance that you purchase. Reviewing […]

Deconstructing the Process of Learning and Instruction

It’s fair to say that the goal of most candidates who are working through an SDI or TDI leadership system to earn their instructor rating is to deliver the best possible standard of diver education possible.   The candidates who perform well, do so in part because they come into their IDC or IT program […]

Another online first from Scuba Diving International

Leadership/Instructor Crossover Orientation   “It had to come,” says Sean Harrison, Vice President of Training and Member Services for SDI the undisputed leader in online training for the dive industry with more than 65,000 online courses completed. Harrison, talking to a gathering of training professionals was describing the latest chapter in the company’s impressive run […]

NOW YOU CAN…

  Here is an exciting NEW Tool that will help you exceed even your most demanding customers “need for speed” when it comes to receiving their certification! NOW YOU CAN…   PRINT C-CARDS & DILOMAS IN YOUR STORE! ·         Student’s photo printed on the card ·         Your store logo printed on  the card ·         Your […]