During all this running to and fro, do not forget the reason many of your customers took up diving was to escape the stresses of everyday life, yes including those of their jobs and responsibilities. Ask yourself “is the business environment I have elected to create for my customers inviting, does it help them get away from their troubles or is it adding to their stress”?
Now is time to get back to ALL of the activities that we have gotten away from that we know helped build our businesses. Revisit the activities that created a feeling of community in your operation, maybe the tailgate party “Après Diving”, the bowling night, the “Come Try IT” at your local pool. The opportunities are endless but above all else … YOU MUST KEEP THEM DIVING! Get creative and reach out to your network of advisors, feel free to put us on that list, and brainstorm ways to get your customers to make a splash.
People are still diving and YES THEY ARE TRAVELING! If you’ve been lucky enough to “get away from it all” this winter, you will have seen it first hand: groups and individual travelers alike.
If you have not already done so contact Scuba Travel International™ (STI) today (888.778.9073 or firstname.lastname@example.org) and learn about the RISK FREE Dive Travel program that you can be a part of.
Why? Not just because of the commission, although that certainly helps, but more importantly because a Traveling Diver is maintaining their equipment and they are telling anyone who will listen about their adventure! They are your best advocates and recruiters. You know what works; you have done it before now it is time to do it again. Isn’t it time you got back to the proven basics?
Scuba Travel International is the dive travel specialist department of Scuba Diving International™. Scuba Diving International™ (SDI) is the sport diving certification branch of the world’s largest technical diving agency, Technical Diving International™ (TDI). Also included in our family of training solutions is Emergency Response Diving International™ (ERDI), the only global public safety certification agency.
Others follow… SDI, TDI, ERDI lead!