Essentials of a Landing Page

Essentials of a Landing Page

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At the center of every great digital marketing campaign is a well-designed landing page. International Training’s Digital Marketing Manager, Mike Villafranco, is here to show you the essential components of a landing page and give you the tips you need to increase your online sales.
What is the Facebook Pixel?

What is the Facebook Pixel and how does it help?

The Facebook Pixel is one of the best tools to ensure you are creating refined, targeted ads on Facebook and Instagram. In this article, we’re taking a look at the Facebook Pixel to learn what it actually is and see how it can do for you.

Stop Selling Scuba Classes

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Want to crack the code on creating loyal lifelong customers? The secret is out, it’s not about the agency you teach. It’s about how to present the new hobby your future customer is about to take on. How do you keep them wanting more? Sell them the adventure, we’ll teach you how.

Instructors! 5 Tips on how to shine at your dive shop

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These tips for instructors will not only make you a better instructor but they’ll also help bring you returning students. Instructors who see their students as people and not as another number are instructors we want teaching under the SDI brand. There are many ways to do this but these five reasons hit the major points.

New Medical Documents

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Attention all Instructors! We have made some substantial changes to our medical forms with the collaboration of the Undersea & Hyperbaric Medical Society (UHMS) and in cooperation with the RSTC. We invite you to learn more about what this means for you and your future students.

Guidelines for Reopening Dive Training

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Wondering what dive training looks like in "the new normal" while navigating the world reopening during a pandemic? We've laid out all of the details you need to start teaching safely again.

Earn $300 by purchasing an SDI Specialty

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Are you getting stir crazy? Start planning your next trip with Aggressor Adventures. We've partnered together to give you $300 toward your next trip on their fleet.